A PRIVATE 90-DAY PROGRAM FOR NIL FAMILIES

Build Your Athlete's Brand.
Land Their First NIL Deal.

The NIL Family Accelerator is a 90-day program for parents who want to stop guessing at NIL and start building their athlete's brand the right way, with Kam and a private group of NIL families in your corner.

Book a Call → See What's Inside
✓ 90-Day Program ✓ Limited to 8 Families ✓ Outcome Guaranteed ✓ Payment Plans Available
The Reality Most NIL Parents Are Living

Your Athlete Has the Talent.
You Have the Drive.

But the NIL world is moving fast, and most families are figuring it out alone, losing months of brand-building time while other kids land deals.

🎯

You don't know where to start

NIL advice is everywhere, and most of it is generic, outdated, or written for adults who already have brand deals. You need a clear path designed for families.

📉

The posts aren't landing

Your athlete is posting, but views are flat. Followers aren't translating into anything real. There's no system, no strategy, just hope.

🤝

No one is reaching out

You see other athletes landing deals with brands and wonder how it actually happens. The truth: most brand deals don't fall in your lap. You pitch for them.

⏰

Time is running out

Every month that passes is a month your athlete's brand isn't built. Their window for NIL is real, and it's shorter than you think.

What You Get

Everything Your Family Needs
To Win at NIL.

12 deliverables. One private community. Direct access to Kam. Built for families who are ready to do this the right way.

1

The NIL Family Playbook Course

Six modules covering everything from positioning to pitching. Video-based, lifetime access.

2

The NIL Family Inner Circle

Private Skool community gated only for paid families. Real conversations, real wins, real support.

3

Weekly Group Coaching Calls

Every Tuesday at 7pm ET with Kam. Live questions, live coaching, all recorded.

4

Two 1:1 Strategy Calls

Each family gets two private 45-minute calls during the program to dial in their athlete's strategy.

5

Week 1 Brand Audit

Submit your athlete's profile and content. We send back a personalized Loom with a clear action plan.

6

25 Custom Brand Contacts

In Week 6, we hand-match 25 brand contacts to your athlete's niche, audience, and stage.

7

Athlete Profile Refresh

The ACL team does a done-for-you visual refresh of your athlete's IG. Highlights, bio, pinned posts, palette.

8

Media Kit Template

Pro-grade Canva media kit your athlete fills in. Plus a walkthrough video showing how to build it right.

9

Brand Pitch Scripts

The exact scripts and email templates we use to open conversations with brands. Plug-and-play.

10

Direct Access to Kam

Ask questions inside the private community. Get answers within 24 business hours, every time.

11

Lifetime Access

Keep the course, templates, and community access for life. The work compounds well past 90 days.

12

Athlete Reel Templates

CapCut templates for building 60-second brand reels. Used by athletes who actually get noticed.

Is This Right for You?

This Program Is Selective
For a Reason.

We work with eight families per cohort. Not because we're being precious. Because the work we do together is hands-on, and we don't want to dilute it.

Who This Is For

  • Parents of high school or college athletes who want NIL to be part of their kid's future
  • Families ready to dedicate 3-5 hours per week for 90 days to build something real
  • Athletes who are coachable and willing to post, pitch, and put in the work
  • Parents who'd rather be guided than guess their way through NIL
  • Families with the budget for a $4,000 investment in their athlete's brand

Who This Isn't For

  • Parents looking for a magic shortcut or guaranteed dollar amount in NIL deals
  • Families who can't commit time over the 90 days
  • Athletes who aren't willing to show up online or pitch brands
  • People who just want a course and not the support, calls, or community
  • Anyone looking for a refund-on-results promise without doing the work
Sound Like Your Family?
Book a Call →
The Course Inside the Program

Six Modules. One Clear Path.

The NIL Family Playbook is the foundation. Watch it on your own time, then apply it inside the live calls and community.

Module 01

The NIL Family Foundation

Why brand matters more than performance for NIL, the parent's role in the process, and how to set your athlete up without burning them out.

Module 02

Brand Discovery & Positioning

Who is your athlete to the world? Niche selection, archetype, voice, and the positioning framework that makes brands pay attention.

Module 03

The Social Optimization System

Profile setup, content pillars, and the weekly rhythm that turns a flat account into one that brands actually want to work with.

Module 04

The Content Engine

What to post, how to film it, the simple batching process that produces a full week of content in 90 minutes.

Module 05

The Brand Pitch Process

How to find, contact, and close NIL deals. Scripts, templates, and the actual outreach workflow that puts deals in motion.

Module 06

Negotiation, Compliance & Brand Building

Contract basics, NIL compliance for high school and college, and the long-term brand moves that build a career, not just a moment.

Who's In Your Corner

Built by People Who've Been
In the NIL Room.

You're not learning from a course creator. You're working with the person behind hundreds of NIL deals.

Kam Scott
Founder, Athlete Creator Lab

Former college athlete turned founder. Built ACL after watching too many talented athletes leave money on the table because nobody taught their families how NIL actually works. Has personally consulted on 185+ NIL deals across the country.

Work Directly With Kam.
Book a Call →
The 90-Day Guarantee

If We Don't Deliver,
We Keep Working. Free.

In 90 days, your athlete will have a complete professional personal brand: optimized profile, content system in place, custom media kit, a hand-matched list of 25 brand contacts, and a tested pitch process with at least one brand conversation initiated.

If you complete all coursework, attend 80% of live calls, and your athlete doesn't have these assets and at least one active brand conversation, we keep working with you 1:1 at no extra cost until they do.

Read the Full Refund & Guarantee Policy →
The Risk Is on Us.
Book a Call →
The Investment

One Price. Three Ways to Pay.

NIL Family Accelerator · 90 Days
$4,000
Pay in full. Lifetime access to everything inside.
$4,000 Pay in Full
3 × $1,367 3-Month Plan
6 × $750 6-Month Plan
Book a Call →
Common Questions

Everything Parents Ask Us.

How is this different from the free ACL For Parents community?
The free community is great for learning the basics and connecting with other parents. The Accelerator is for families ready to take action, with direct coaching from Kam, done-with-you brand work, and a hand-matched list of brand contacts for your athlete. The free community teaches you. The Accelerator builds with you.
What if my athlete is in high school, not college?
Most states now allow high school NIL. The earlier you start building your athlete's brand, the bigger their leverage when they're in college. We've worked with families of athletes from middle school through D1, and the playbook adapts to where your athlete is right now.
How much time does this actually take?
Plan on 3-5 hours per week for the 90 days. That includes the weekly group call, course modules, content production with your athlete, and brand outreach. It's a real commitment, but it's structured so you're never guessing what to do next.
What if my athlete doesn't have many followers yet?
That's fine, and honestly common. NIL deals aren't won on follower count anymore. They're won on positioning, content quality, and pitch process. Athletes with 1,500 engaged followers in a clear niche often land deals before athletes with 20,000 generic followers. We'll show you how.
Do I have to be on social media as the parent?
No. You're the operator and your athlete is the brand. You'll help with strategy, outreach, organization, and coaching, but you don't need to be posting yourself. Many of our parents prefer to stay behind the scenes.
What does "first brand conversation" mean in the guarantee?
It means your athlete has used our pitch process to open a real conversation with a brand: outreach sent, brand engaged, dialogue happening. We can't guarantee a closed deal (that depends on too many variables outside our control), but we can guarantee the system works to get conversations started.
What happens after the 90 days?
You keep lifetime access to the course materials and the private community. Many families stay active in the community well past their 90 days, both for support and for the continued NIL strategy conversations happening inside.
Can I get a refund if it doesn't work?
There's a conditional 14-day refund window for families who complete all early coursework and attend all early calls and decide it's not a fit. After Day 14, the program is non-refundable, but the guarantee kicks in instead, which means if we haven't delivered the listed outcomes, we keep working with you free. Full details in our Refund & Guarantee Policy.
How do I know if I'm a fit?
Book a call below. We'll talk through where your athlete is and whether the Accelerator is the right next step. If we're not the right fit, we'll point you to a better starting place. No pressure, no guilt.
When does the next cohort start?
We open enrollment in cohorts of 8 families at a time. Book a call below and we'll talk through the next intake. Spots fill quickly because we cap each cohort intentionally.
Got Your Answer? Let's Go.
Book a Call →
Ready to Talk?

Book Your Strategy Call.

Grab a time that works for you. We'll talk through where your athlete is, what's getting in the way, and whether the Accelerator is the right next step.

No pressure, no guilt. Just a real conversation about your athlete.